Embarking on a career as a freelance photographer is an exciting journey filled with creativity and flexibility. However, like any profession, there are several misconceptions that can cloud the reality of this dynamic field. Let’s debunk 10 common myths about being a freelance photographer and shed light on the truths that lie beneath the surface.
Myth 1: Freelance photographers have unpredictable income
Reality: While income can fluctuate, successful freelance photographers build a steady stream of clients and income through effective marketing, networking, and diversifying their services. With strategic planning, freelancers can achieve financial stability. Often they have various streams of income which could also include writing and teaching (like I do).
Myth 2: Freelancers have no work-life balance
Reality: Freelancers can set their own schedules, allowing for a better work-life balance. However, discipline is crucial to avoid overworking or procrastination. Establishing boundaries and a routine helps maintain balance. While I can take off for an afternoon at the movies, enjoy lunch with friends, I often find I always seem to be working. Oh, and that old adage “I quit my 9 to 5 day job so I could work 24/7” is not that far from the truth. As my own boss, I’m pretty much always on the clock.
Myth 3: Owning expensive equipment is essential
Reality: While quality gear enhances your work, success is more about skill and creativity. Many successful photographers started with basic equipment and gradually upgraded as their business grew. Focus on honing your skills rather than chasing the latest gadgets. While many of us love tech, we can always hire it too. But there is something about all that pretty new gear which is just too tempting for some of us! (Look up G.A.S.)
Myth 4: Freelance photography is a lonely job
Reality: Freelance photography involves collaboration with clients, models, and other professionals. Networking events, workshops, and online communities provide ample opportunities to connect with like-minded individuals, fostering a sense of community. While many of us like to work in solitude most of the time, we never get lonely.
Myth 5: Success comes overnight
Reality: Building a successful freelance photography career takes time and effort. It requires continuous learning, honing skills, building a portfolio, and establishing a solid reputation. Patience and persistence are key to long-term success. While it seems to happen quickly for some, you’ll probably find they have been quietly working away for years.
Myth 6: Freelancers only take photos
Reality: Freelance photographers wear many hats. Besides capturing images, they handle client communication, marketing, accounting, and administrative tasks. A well-rounded skill set is essential for managing the business effectively. To be brutally honest I spend more time marketing, networking and editing than I do taking actual photos.
Myth 7: You need a formal education
Reality: While formal education can provide a foundation, many successful freelance photographers are self-taught or learn through practical experience. A strong portfolio and networking skills often carry more weight than a degree. It’s practicing and honing skills that make a photographer, as well as being good at marketing oneself. Sometimes, being an assistant or second photographer on set, weddings and such can gain you valuable experience. And don’t forget the need to be continually learning new techniques, gear and such.
Myth 8: Clients will come to you automatically
Reality: Building a client base requires proactive marketing and networking. Freelancers must actively seek opportunities, attend events, and showcase their work online to attract clients. Success comes to those who are proactive in their approach. And consistent at it too. Remember that 24/7 line…it’s true.
Myth 9: Low rates attract more clients
Reality: Undervaluing your work can undermine your credibility and the industry as a whole. Setting fair, competitive rates reflects professionalism and attracts clients who value quality. Focus on providing value rather than undercutting prices. Don’t undervalue yourself either. That is something that can be quite difficult to overcome.
Myth 10: Freelancers have no job security
Reality: While freelancers don’t have traditional job security, they have the freedom to diversify their income streams. This allows them to create multiple revenue streams, such as stock photography, workshops, or teaching, can provide stability in an ever-changing market. I’m not saying it’s easy. In fact, I have a partner who has a stable job and income, so I have security there. But that is not the case for everyone. Often working as a freelance photographer as a side hustle as you build your business is a safe way to build a strong foundation before jumping in full-time.
Conclusion
Being a freelance photographer is a rewarding and viable career path, but it’s essential to separate fact from fiction. By dispelling these myths, aspiring photographers can better navigate the challenges and embrace the true opportunities that freelance photography offers. Success in this field is not about conforming to stereotypes but rather about adapting, evolving, and showcasing one’s unique creative vision.
