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In recent weeks, we have reported on Nikon, Canon, Sigma, and Leica discontinuing popular products. For instance, Nikon discontinued the Nikon D6, Canon did the same to the PowerShot SX70 HS, and Leica with the M11. The reasons for each of the products varied, but the discontinuation was inevitable. Similarly, Fujifilm has reportedly discontinued a few lenses, which is not surprising considering the company did the same with other lenses. Here’s a quick look.
According to Asobinet and Fuji Rumors, the company has discontinued the production of the Fujifilm XF 50mm f2 R WR silver and the Fujinon XF 23mm f2 R WR silver. Asobinet reported that XF 50mm has been discontinued in Japanese retail stores such as MAP Camera, Yodobashi, and Kitamura Camera.
Fuji Rumors adds that the XF 23mm silver has a closeout sale on Adorama. While the model will be available through second-hand sales, the production of both the 50mm and the 23mm silver edition will certainly see a closure.
As we reported earlier, Fujifilm has also reportedly discontinued silver editions of the Fujifilm XF 16 mm F2.8 R WR and Fujifilm XC 50-230mm f4.5-6.7 OIS II. This makes a total of four lenses that are no longer in production. The reason behind this is unknown; one could hint at their age. The lenses were launched between 2016 and 2017, and were created with a different direction in mind. Currently, Fujifilm is trying to change its performance, and thus, a silver edition would only make sense if the company launches a new edition that can work with newer cameras. For instance, the 16mm f2.8 is a slow aperture for an APS-C camera, and so, an updated f1.4 would make more sense. The same goes for 23mm f2, which ideally would be better as f1.4.
A Fujifilm lens is costly, but today, multiple options from third-party companies are far more cost-effective. For instance, the Lensbaby Trio is a great lens that only costs $249. There is also the Samyang 50mm f1.2, which costs $379. As a result, while Fujifilm provides weather resistance and character, they do fall short on autofocus speed, price, and production of equipment. Although photographers are ready to wait for the company, the slow pace is leading many to switch to other options.
However, it remains to be seen whether we will see new lenses anytime soon since the company is quite focused on launching new cameras this year, some of which are even fixed-lens devices.
