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I Tried to Like It. But I Couldn’t


The Ricoh GRIV is a camera for a cult of street photographers who share an intrigue in a very specific camera that can do other things with difficulty. But if I had the option of buying it, I’d tell Ricoh to keep it. For the money, you can get nearly the same camera second-hand with better build quality, autofocus, and image quality. I really tried to like the Ricoh GR IV. I know the Ricoh fans are going to come for me and only listen to the photographers who shoot with the camera they love and use. Honestly, though, Ricoh could’ve done so much better with this camera and they had years to do so. But they didn’t. You probably don’t want to hear this, but there’s way too many good cameras out there for Ricoh to have made something like this.

On the last day before I wrote the review of this camera, the Costar app told me to make decisions based on what would be more interesting to write about instead of calculating. Essentially, I needed to let my pulse quicken a bit. So I took the camera out into a rainy situation and ended up having it in my pocket for most of the time.

The Ricoh GR IV has a 26MP BSI APS-C sensor with a fixed lens. The older Fujifilm X100F has also the same setup — for a cheaper price point. The Ricoh lacks weather resistance because they prioritized making the camera smaller while giving it heat dispersion. Indeed, the camera did sometimes heat up when using it. And more often than not, because billionaires and global warming likes to have its way with the weather, I’d need to shove the camera into my pocket.

That part, admittedly, was cool. But it would also be cool if I didn’t need to shove it into my pocket.

At times, I’d be in places where it didn’t always feel safe to have the camera out, so I’d put it in my pocket. But I could do the same with my older Canon G1x Mk III. The Canon is weather resistant, has a zoom lens, can zone focus, has wifi built in, can load up film presets, and is really small. In comparison, The Ricoh GR IV has image quality that feels like the same algorithmic stuff that we’re used to seeing online.

With that said, the Ricoh GR IV lacks imagination. And sometimes, the best street photography has imagination involved with foresight and being able to get the shot. Said street photography can make you think. But with this tool in my hand, I didn’t want to think. I instead, wanted to set it to focus away to 1.5 meters away, shoot in continuous shooting mode, and pray that I got something worth using.

Certain things really didn’t make sense with it either. I mean, I’m stopped down to f5.6 at times and focused to 1.5 meters away but I would expect so much more of the scene to be in sharp focus. However, that wasn’t always the case at all.

I’ve done a lot of comparisons so far in this RANTview. And if I was ever taught anything, it’s that comparison is the theft of joy. But in this situation, they’re trying to do everything that every other camera maker does.

After going through my notes on this camera, it really seems like it’s mostly the same camera from 2019.

One of the things that I was told to try is handholding the camera for really long periods of time. And sure, it can get you a steady shot without camera shake at 1 second and a bit beyond that. But so can mostly every camera on the market today.

Where the Ricoh GR IV really differs though, is with multiple exposure mode in-camera. It gives you a RAW that you can edit and of any current camera brand on the market, the only brand that does this is Panasonic. Canon used to do it, but that’s gone now.

At ISO 3200 and beyond, it’s best used in black and white mode and not worried about at all. The color falls apart very hard after this. Honestly, I could shoot with so many other cameras and get better images that I wouldn’t complain about at all.

So what was I expecting from the Ricoh GR IV? Well, I’ve reviewed nearly every single Ricoh GR camera out there. Here’s what I wanted:

  • A full-frame camera
  • The on-camera flash to come back
  • Weather resistance
  • Halation, because it’s awesome in Ricoh’s other cameras
  • An easier way to share presets and customizations. Nikon and Panasonic still do this the best and Canon does is really well too.
  • Better and more zone focusing options that can be fine tuned instead of set to preset distances

In 2025, it’s costly to make a mediocre camera. And here’s the thing, I know that the Ricoh fans will say that I don’t understand this camera. But if they only understood how many good cameras are already out there, then you’d realize that you don’t need this thing.

Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris’s editorial work includes not only editing and scheduling articles but also writing them himself. He’s the author of various product guides, educational pieces, product reviews, and interviews with photographers. He’s fascinated by how photographers create, considering the fact that he’s legally blind./

HIGHLIGHTS: Chris used to work in Men’s lifestyle and tech. He’s a veteran technology writer, editor, and reviewer with more than 15 years experience. He’s also a Photographer that has had his share of bylines and viral projects like “Secret Order of the Slice.”

PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others.

EXPERIENCE:
Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he’s evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he’s done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, WordPress, and other things.

EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he’s learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc.

FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn’t get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don’t do it in post-production when you can do it in-camera.



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